Landing page

About Eventex Awards

Founded in 2009 to celebrate creativity, innovation and effectiveness in the industry, today Eventex Awards is the most esteemed accolade in the world of events and experiential marketing, a true symbol of excellence.
Every year Eventex Awards is a fountain of ideas for the industry and a showcase of the best practices, the most original ideas, and the top innovations. The biggest brands in the world choose to be part of Eventex Awards.

Task

Create a landing page for ordering the trophies won by the participants of the international competition while keeping the style of the existing website.

Objective

For this landing page design, the focus had to be on striving to contribute to more sustainable and environmentally friendly solutions in the production of the trophies and their delivery to anywhere in the world.

The solution

Everyone’s work deserves recognition and at the same time the opportunity to share successes digitally should not be overlooked. A great benefit is that the entire contest happens online and the Eventex Awards team ensures complete transparency of the competition. Once the winners are announced everything becomes public, including the results, the comments of the jury of top professionals and influencers.

When creating the layout, I was looking for a modern style, simple and clear, focusing on the objective point. Precisely because of the above circumstances, I opted for a video background that has an emotional impact and makes users think about the footprint they would leave on nature when ordering their prize.

Purchasing functionality

The target audience that the landing page welcomes is the group of small and large companies that have won an award in the event competition. In order to meet eco-friendly practices, Eventex Awards allows winning participants to declare themselves if they want to receive their physical prize.

As a requirement of the project, a form needed to be created from which the participants could simply state the type of prize they had won and the desired number. Then on the next step to specify a preferred delivery address and proceed to payment. In order to comply with the requirement, I have created a very simplified web store containing only five products, namely the five types of awards. The store is based on WooCommerce.

Resources and UI components

As part of the existing Eventex Awards site, the style of the landing page was similar. I followed the corporate colours, font, spacing and I used graphics and photos from the website. The awards badges are also among the graphic elements approved and used in 2023 by the company and available on the web. After adapting them for the current year 2024, I used them as the main photo for the products in the store.

Responsive

The landing page is accessible and fully functional from any device. Considering the best practice while designing for web, there are some small diferrences in the outlook, which only contribute to better experience.